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LeBron James’ “Basketball Never Stops” Commercial (Video)

by: JamieD On  Tuesday, November 1, 2011

lebron james basketball never stopsWhile Kevin Durant is busy playing flag football with students at Stillwater, Nike’s latest commercial titled “Basketball Never Stops” makes it appear as though LeBron James is hard at work, hitting up a local basketball court in order to fine-tune his game.  Like him or not, this commercial is a stark reminder that even the most gifted athletes in the world, like LeBron James, must continue to train hard and work on their game if they hope to stay on top.

The league may still be in the midst of a lockout, but as LeBron and many of the league’s other stars will tell you, “basketball never stops.”  Here is a look at the commercial.