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PROMO: Levi’s® Latest Shoppable Video Gets Up Close and Personal with NBA Star Stephen Curry

by: AnthonyP On  Thursday, September 27, 2012
Tags:  Jeans   Levi's  

stephen curry complex

Complex has been bringing their e-commerce ‘A’ game of late in a series of shoppable videos promoting the new Levi’s® Fall Collection. This innovative technology allows users to click directly from the video to Levi’s®, where they can buy the featured looks. The videos thus far have showcased photographer Mel D. Cole and music group Little Dragon, and for the third shoppable vid, we’re venturing into the world of sports.

In the video below, we see NBA star Stephen Curry in a new light, as he swings through a few special spots in his hometown of Charlotte, NC. Whether he’s just wrapped up a shoot-around in his high school gym, or he’s prepping for an evening out with a quick game of pool in his “man cave,” Levi’s® has Steph covered. Pieces shown include the Taper, Commuter, and Sta-Prest™ jeans.

From September 4 through October 22, you can receive an exclusive 15% discount off your total purchase at us.levi.com by entering the code COMPLEX.

Curry’s roots gave him the power to “go forth” and do great things. Let the Levi’s® he’s wearing inspire you to do the same.




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