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Andrew Luck Is Starting a Book Club to Discuss with Fans over Social Media (Video)
Andrew Luck is taking another giant leap towards becoming the ideal NFL quarterback by pushing his brand and image using…books.
Namely, a book club. The Colts QB took to Instagram to announce the Andrew Luck Book Club, which is exactly what it sounds like.
He can do a better job describing it than I can:
Hey everyone, this is Andrew Luck. You might know me as the quarterback for the Indianapolis Colts but I’m also an avid reader. I am starting the Andrew Luck Book Club to build a team through reading, with the help of social networks using #ALBookClub. Watch this video to find out how to participate.
He’s doing a kids book and an adult book concurrently, which is actually kind of a cool idea. The first kids book is Maniac Magee by Jerry Spinelli, and the first adult book is The Boys in the Boat, which follows athletes in pre-war Europe.
Photo via Getty.