Ice Cube’s BIG3 League Reaches TV Deal With FOX Sports
Each Monday for the past few months, Ice Cube’s new Big3 league has announced a new former NBA player that will either be coaching or playing in his 3-on-3 league. The build-up and has been great. The league is set to begin on June 28 at Barclays Center, where all eight teams will play in one game each, resulting in a total of four games being played that day.
Only one thing was left to do. Get a TV deal.
Ice Cube announced on Wednesday that his new three-on-three league for hoopers over 30 has partnered with FOX Sports.
“This is a big day for the BIG3,” Ice Cube said on FS1’s “Skip and Shannon: Undisputed.”
“We are very excited … we’ve been waiting for this day. It’s extremely exciting to be here with FOX Sports. They definitely see the picture and see the great things we are trying to do.”
— BIG3 (@thebig3) March 22, 2017
The star studded cast of former NBA players that have signed on include: Allen Iverson, Chauncey Billups, Gary Payton, Kenyon Martin, Stephen Jackson, Jermaine O’Neal, Rashard Lewis, Jason Williams, Bonzi Wells, Mike Bibby, George “The Iceman” Gervin, Ricky Davis, Al Harrington, Rick Barry, Rick Mahorn, Clyde Drexler, Kenny Anderson, Jamario Moon, Smush Parker, Ruben Patterson and Etan Thomas.
Payton, Gervin, Barry, Mahorn and Drexler will serve as coaches, with Iverson serving as a player/coach—the rest are confirmed to play.