Cowboys Draft Pick Taco Charlton Fulfills Destiny, Signs Endorsement Deal with Texas Chain ‘Taco Bueno’

taco charlton endorsement deal taco bueno

If former Michigan Wolverines defensive end Taco Charlton had been drafted by the Green Bay Packers or Kansas City Chiefs—cities known for sausages and barbecue respectively—he never would have been able to cash in on his unique name.

Fortunately Taco Charlton was not drafted by either of those teams. He was drafted by the Dallas Cowboys with the 28th overall pick. And on Tuesday he fulfilled his endorsement destiny by signing a deal with Texas-based fast food chain Taco Bueno.

“In my short time here, I have discovered that Texas is THE PLACE for tacos,” Charlton said in a statement. “Believe me, I’ve been trying them my whole life. Taco Bueno tops everyone, and I am really excited to be partnering with them this fall. Taco Bueno is as passionate about their food and service as I am about my performance on the field.”

Taco Bueno CEO Mike Roper sounds just as excited.

“At the heart of any good partnership is authenticity and genuine respect,” Roper said in his statement. “Taco is serious about football, and we are serious about Tex-Mex, and that is a winning combination. We couldn’t be more excited to bring some fun to all our fans this upcoming football season.”

In related news, I’m going to name my next kid Rolex McRangeRover and keep my fingers crossed.

Hat Tip – [Dallas News]

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