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Referee Company Ends 5-Year Relationship With Adidas Over LaVar Ball Incident
The fallout from an AAU game over the weekend has begun.
LaVar Ball was back at it again. After arguing over some calls and receiving a technical foul, he blew a gasket and refused to let the game continue until the female ref that gave him the tech was removed.
It was later reported that Adidas had her removed because the company reportedly pressured referees at their Summer Championship event to not access LaVar Ball any technical fouls. Why not? Because it would damage their relationship with him and any potential deal with Lonzo Ball.
“The source said event officals, supplied by ex-NBA ref Ed Rush’s Court Club Elite group, were told to “put three officials on the game who will keep him in the building” whenever LaVar’s Big Baller Brand team played this week.”
That, combined with LaVar’s comments following the game, was just too much as the group that supplies Adidas with officials opted to terminate its five-year relationship with the sneaker company due to the incident.
“The events that led to the removal of a female official on Friday are something that shall not and will not be accepted within the officiating community,” Court Club Elite, an organization that trains and develops referees at amateur and professional levels, said in its statement to ESPN. “Adidas and their leadership acted in a manner that does not parallel our views on integrity or professionalism, and neither should be compromised as they were in this situation.
It was clear that the actions of the official in enforcing and addressing unsporting behavior were defendable and fitting of the behavior displayed; however, the agenda and lack of courage to do the right thing by Adidas leadership sent a clear message that the game and those chosen to protect the integrity were not of priority.”
LaVar Ball goes CRAZY and gets another tech pic.twitter.com/MOtUS5MFD1
— Overtime (@overtime) July 28, 2017
No word as to which company will be supplying refs for Adidas sponsored AAU events in the future.