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REPORT: Chiefs-Patriots Game Had The Lowest Ratings For An Opener Since 2009
Last year, the league could blame their low ratings on the Presidential election that took a chunk of their viewers, but they fully expected the viewers to return for the upcoming season.
They were wrong.
On Thursday night, the New England Patriots and Kansas City Chiefs kicked off a brand new year, but absolutely nothing had changed. For the second straight year, the ratings for the NFL season opener declined. as the game drew just a 14.6 rating.
NFL Kickoff Overnights:
2017: Chiefs/Pats: 14.6 Irma
2016: Panthers/Broncos: 16.5
2015: Steelers/Pats: 17.7
2014: Packers/Seahawks: 16.8
— Sports TV Ratings (@SportsTVRatings) September 8, 2017
NBC draws 14.6 overnight rating for Chiefs-Patriots, marking lowest NFL Kickoff since 2009 (Titans-Steelers). Irma coverage big last night
— Austin Karp (@AustinKarp) September 8, 2017
Some are blaming TV coverage of Hurricane Irma. Or is it that people are still glued to their computers, reading about the almost-daily controversies happening at the white house with President Donald Trump.
Maybe this slip in ratings has to do with Colin Kaepernick, like many believed was the case last year. But this time, it’s people tuning out the league in support of the former San Francisco 49ers QB, who has essentially been blackballed for kneeling during the playing of the National Anthem.
One thing’s for sure; the league has a real problem on their hands.