NFL Loses TV Sponsor Because Of Kneeling During National Anthem
It took almost a year and a half, but the NFL will finally feel the effects of hundreds of players kneeling during the National Anthem, as at least one sponsor has had enough of the disrespect. A major New Jersey car dealership has decided to cancel its TV advertising deal with the NFL as a result of the protests.
Flemington Car and Truck Country is one of the biggest car companies in New Jersey, and they have announced that they are pulling their ads.
“The National Football League and its owners have shown their fans and marketing partners that they do not have a comprehensive policy to ensure that players stand and show respect for America and our flag during the playing of the national anthem,” Steve Kalafer, the dealership’s owner, said in a statement. “We have cancelled all of our NFL advertising on the Optimum and Infinity (cable) networks.”
“As the NFL parses the important nationwide issues of ‘social justice’ and ‘freedom of speech,’ it is clear that a firm direction by them is not forthcoming.”
Kalafer says he decided to pull his ads after his customers felt so disrespected by the many players that continue to kneel during the ‘Star Spangled Banner.’ He also stated he would consider returning at a later date if the kneeling subsides.