SNL Nike Parody Hilariously Trolls People Who Wear Fancy Workout Clothes (VIDEO)
Back in the dark ages people would work out in plain cotton sweatpants that cost $15. Then sportswear companies realized they could convince people to spend way more than that with the cunning use of terminology. Now everybody knows, if you really want to get fit, you have to get $75 pants with “proprietary performance technology” like Climalite™ or Dri-FIT™.
Of course, that’s just how these expensive workout clothes are marketed. The companies pretend we’re all serious athletes who will stop at nothing to maximize our performance. In reality, we just get the fancy workout clothes to look like we’re serious about fitness, when in fact it’s just comfy and it looks cool.
That’s the joke behind the latest parody commercial from the folks at Saturday Night Live. It starts out like a regular Nike commercial, with a couple of fitness buffs throwing around a bunch of inspirational sports lingo. Then the commercial gets real, and SNL cast members Kate McKinnon and Aidy Bryant reveal what women really do in their fancy sports leggings: lie around on the couch and watch Netlifx.
Take a look:
You could make the same commercial about men’s workout clothes. Start with a couple of cut dudes talking about performance and peak something or other, then cut to regular-looking dudes watching sports on TV.
Hat Tip – [For the Win]