The Rock Is Launching His Own Brand of Tequila Called “Mana”

(Photo by Andreas Rentz/Getty Images for Paramount Pictures)

For years Dwyane “The Rock” Johnson has been asking us if we can smell what he is cooking. Now we know it was actually a trick question.

Turns out The Rock hasn’t been cooking at all. He’s been distilling. Distilling tequila.

According to TMZ, Dwyane Johnson is getting ready to launch his very own brand of the spirit made from the blue agave plant. His company recently filed documents to get a trademark on the name “Mana,” which in Polynesian culture is a kind of supernatural power that is often translated, appropriately enough, as “spirit.”

From the sounds of it, this is a business venture pretty close to Johnson’s heart. Growing up in a Polynesian family, the concept of “Mana” has always been central to his life. In fact, as he explained in an Instagram post last year, “Mana” is even at the center of the giant bull tattoo on his right bicep.


Evolution of the bull. Blood, sweat & years. After 3 sessions and 22hrs of tattooing with world renowned @NikkoHurtado, the story’s almost done.. Every detail is a reflection of my own personal history. From the cracks and heavy damage in the bone representing life’s hard lessons I’ve learned over the years. Just like scars and wrinkles – I’m so grateful to have ’em because they’re earned. To the horns, not pointing up or out to the side, but pointing straight ahead representing relentless energy and forward progress. The core and anchor of this image is in the eye. Look closely and you’ll find the life, energy, power and you’ll feel the MANA (spirit). The eye tells the story of a disruptive positive energy always ready to dent the universe. Depending on the light and angle, sometimes the energy’s subtle and sometimes it’s glaring. But it’s always alive and ready to disrupt the universe and love and protect my family and all things I love with intense passion and gratitude. Cheers to living, learning, evolving and growing. And to the positive disrupters ready to dent the universe. #EvolutionOfTheBull #TheDisrupter #TheMana #NowLetsBreakOutTheTequila

A post shared by therock (@therock) on


The Rock has expressed his love for tequila many times over the years, calling it his booze of choice on cheat days. Just two weeks ago he talked about meeting the Crown Prince of Saudi Arabia in a Facebook post, saying when he goes to visit him in Saudi Arabia he’ll bring him his finest bottle of tequila.

Who knew at the time that when the Rock said my finest tequila, he literally meant the tequila that he himself was creating.

No word yet as to when we can expect Mana Tequila to hit stores, but if you follow Johnson on social media you’ll probably be among the first five million people to know.

Hat Tip – [TMZ]

Tags: bodybuilding, Dwane Johnson, Dwayne "The Rock" Johnson, tequila, The Rock, WWE,