Georgia Area University To Cut Ties With Nike Over Colin Kaepernick Ad
It has now been a full week since Nike unveiled the former San Francisco 49ers QB Colin Kaepernick as the face of the company’s ad celebrating the the 30th anniversary of its “Just do it” campaign.
The move drew both intense praise and disgust from critics and supporters of Kaepernick, who took a knee during the playing of the national anthem before an NFL game almost two years ago in protest of police brutality in America.
For that reason, a small north Georgia university has announced its intentions to cut ties with Nike, claiming the former NFL player was “mocking” law enforcement and the military by protesting during the national anthem.
“Truett McConnell University (TMU) in Cleveland, Georgia announced Friday that it will stop carrying Nike products in its campus store, and donate the proceeds from any remaining products to Wounded Warriors, a veterans charity, and the Fraternal Order of Police.
The school’s president, Dr. Emir Caner, said in a statement that Nike’s hiring of Kaepernick is “reprehensible.” He described the former San Francisco 49ers quarterback as “a person known for wearing pigs on his socks, mocking law enforcement, kneeling against our flag, and mocking our troops.”
“If Nike chooses to apologize to our troops and to our law enforcement officers, then — and only then — will TMU reconsider their brand,” Caner said.”
Truett now becomes the second Christian college in the past week to abandon Nike, following in the footsteps of the College of the Ozarks in Point Lookout, Missouri.