Antoine Walker’s daughter Alana is ready to start living the good life once again.
A new policy has shook up the college world this week. A former rule use to prohibit student-athletes from profiting from their Name, Image and Likeness (NIL), but that all changed when the governing body’s board of directors voted to lift the NIL restrictions.
Multiple experts The Post spoke to believe elite athletes will earn into the seven figures. Athletes can monetize their social media followings, brand themselves or host a sports clinic, sign autographs or make paid appearances, appear in commercials or endorse products.
Former NBA star Antoine Walker’s daughter, Alana, is one of many who couldn’t wait for this day, so she started advertising just hours before the change took place.
Her online stats from various sites are:
Instagram: 163,000 followers
TikTok: 208,800 followers
Twitter: 12.6K followers
Antoine Walker, her father and former Celtics star, famously went from having $108 million to filing for bankruptcy in 2010, just two years after retirement.
“I thought I was set for the rest of my life,” Walker told CNNMoney back in 2015. “My story is sad. It’s sad to see other guys work so hard throughout their life — and then they just lose it in two or three years.”
“I created a very expensive lifestyle. That’s how you lose your wealth real bad at the beginning,” Walker said.
Walker made the mistake of trying to help too many people. He estimates he helped about 30 people move to “better situations.” He gave cash to many of them — often without holding them accountable.
“I gave them whatever they wanted and spoiled them. You can’t do that,” Walker said. “It ended up being an open ATM throughout my career.”
He also lost large sums of money gambling as well. A year after filing for bankruptcy, he pleaded guilty to felony bad check charges, according to court filings. Walker didn’t serve jail time due to a plea agreement.