UCF football players will display QR codes on the back of their jerseys during the 2022 spring game.
The announcement came on Friday that players will wear the QR codes during Saturday’s scrimmage, saying, “The future of college football is still here.”
In the video announcement, it shows someone scanning the QR code of Isaiah Bowser, with the cellphone user then being taken to a bio about the UCF running back. There, fans can find links to the player’s Twitter and Instagram pages, contact information, and merchandise.
“We wanted to be the school that embraced it,” second-year head coach Gus Malzahn told Sports Illustrated’s Ross Dellenger. “At the old, traditional schools, there’s a lot of dynamics. Yeah, they’re for it but really, they’re not for it. We are a school that can fully embrace it – the young school, social media. It fits with us.”