It looks like the beef between Bill Belichick and Robert Kraft is back on.
Belichick and Kraft were front and center Sunday in what appeared to be a happy reunion during the live roast of Tom Brady in 2024.
As previously documented, the tension between the former Patriots head coach, chairman, and CEO started long before the 2023 season.
It appears things are going to continue in 2025 and beyond.
Bill Belichick has a book coming out next month, and many have received advanced copies for review purposes.
A review of The Art of Winning shows that Bill had some not so savory things to say about his former boss.
“Someone came up with the phrase, ‘The Patriot Way.’ I think they made some money off it. Good for them. Here’s something you should know: The Patriot Way does not exist.”
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🚨WOW: Bill Belichick took shots at #Patriots owner Robert Kraft in his book.
— MLFootball (@_MLFootball) April 11, 2025
“Someone came up with the phrase, ‘The Patriot Way.’ I think they made some money off it. Good for them. Here’s something you should know: The Patriot Way does not exist.”
BB did not mention his name. pic.twitter.com/jXbljryifk
Belichick notched a 266-121 overall record with the Patriots and has another 31 playoff victories.
Although Bill Belichick remained with the organization past the end of Brady’s run with the Patriots, the writing was basically on the wall that a separation was coming.
Belichick managed just a 29-38 record in four years without the legendary quarterback, making the playoffs just once.
Belichick and Kraft agreed to part ways.
During an interview on The Breakfast Club in October 2024, Patriots owner Robert Kraft said he fired coach Bill Belichick.
“I kept him for 24 years,” Kraft said. “I didn’t enjoy having to fire him, but I tried to do it – if you look at the press conference and how it happened, tried to do it in a classy way.”
“What he did for us was great. People need to adapt,” Kraft added. “People need to adapt, and if they don’t, things can change. In life, it’s about getting good chemistry and trust and I feel that our record the last three or four years wasn’t what I wanted.”
Bill Belichick And Robert Kraft Have Had Tension For Years
The tension between former Patriots head coach Bill Belichick and chairman and CEO Robert Kraft has been going on for some time.
Their relationship fracture was caused by a lot of lost respect, which basically went hand in hand with the decline of New England’s dynasty. Tom Brady’s departure in 2019 will not help matters.
Kraft would “put down Belichick at every opportunity,” an anonymous source told ESPN in a feature back in 2024.
According to ESPN, Belichick told some that the pair had “eroded” the culture that took decades to establish.
