It’s not often a team undergoes a complete re-brand, but the Los Angeles Rams ventured down that path this offseason with new logos, new uniforms, a new helmet and touched-up colors. Pretty much everything that was unveiled was met with scrutiny.
It was a process more than two years in the making, culminating in two major reveals this spring.
Back in May, the Rams dropped their uniforms and we only thought they looked bad then, but we truly had no clue.
Another sneak peek of the new jerseys dropped recently and they looked even worse than we thought.
That is unholy bad.
With a blue helmet and yellow horns, the updated Rams uniforms include blue jerseys, yellow gradient numbers and interchangeable blue or yellow pants.
Based in Inglewood, California, the $5 billion Sofi Stadium will host the Rams’ 2020 season opener Sept. 13 at 8:20 p.m. ET on NBC’s Sunday Night Football against the Dallas Cowboys.