Last week, the Los Angeles Rams broke the internet when they unveiled their new logo, not because it was great, but because the fan base as well as other fan bases absolutely thought it was terrible.
Not only did fans hate it, but even former RB Eric Dickerson disliked it, which caused him to tweet out that he would be speaking with the Rams about fans’ concerns.
“@RamsNFL fans, I reviewed your comments regarding new logos and share in your disappointment,” Dickerson tweeted. “I’ll be speaking with the Rams on our behalf. Please like if you prefer the logo on the left and retweet to vote for the logo on the right (Rams booster club). – The Rambassador.”
Dickerson’s post included two alternate logos created by fans and shared across social media.
On Friday, the Rams decided to hold a telethon to help out with coronavirus relief, while promising to have Chief Operating Officer Kevin Demoff read mean tweets about their new logo if they reached the $2 million goal.
They ended up raising $2.3 million and the team kept their promise.