People should really watch out what they post on social media, because it can have real life consequences.
A chain of New Orleans based coffee shops known as PJ’s Coffee Shop took swift action against a man named Stephen Bruno Jr. It all began when LeBron tweeted out a message demanding the protection of young black men and women. Bruno Jr. responded to it by saying, “Eat a [eggplant emoji].”
Upon hearing of this, PJ’s Coffee Shop immediately took Bruno Jr’s franchisee outlet away from him and released a statement.
PJ’s Coffee Shop representatives elaborated by saying, “The existing franchisees of that location are well respected and have proven to be collaborative franchise partners for years.”
A comment that he could’ve easily kept off of social media cost him everything. A valuable lesson was learned this week.